Sequence: Sequence is a scheduled series of sales or recruiting touchpoints that include Emails, phone calls and SMS messages, as well as other tasks that are delivered at a pre-defined interval over a particular period of time.

QPage Sequences are the most powerful way to personalize your recruiting or sales outreach at scale.

After establishing your contacts and adding up the contacts to a sequence and creating a tailored target outreach profile, you can build a Sequence that is not only highly relevant but extremely specific to each lead. And this can all be done with one large sequence setup. We'll take care of the rest and automatically space out these email sends for you, over the course of several days.

1- Define an ideal outreach target?

Once you define the candidates you need to target people with the same similarity.

Or, once you define the companies you want to target you need to find the appropriate people at these companies.

Who are the users of your product? Who is the decision-maker? Are you going to be selling to the decision-maker or to the user first? Once you decide who you want to contact you need to consider the following selection criteria to find your ideal contacts:

What is their job title? (ex: Marketing vs Sales departments)

What is their seniority? (ex: Vice Presidents vs Directors or Managers)

Where are they located? (ex: US vs. Europe vs. Asia)

What are their skills? (ex: React vs. Node.js or Unity)

2- Build an Email Sequence

Select the "Sequences" tab from the "Contacts" on the left side menu or select a few contacts in your contact pool and add them to a sequence.

Create a workflow by adding sender, email template, and sequence timeline.

Enable the "Stop the sequence once contact replied" if you wish to stop the sequence for contact when replies arrive.

Continue by adding the collaborator/members to access and collaborate with you in the sequence.

Sequence page

Time to publish

Now, it’s time to publish the sequence.

Add Leads: You can add leads or any other type of contacts to the sequence from the contact. That will facilitate your control over your central contact database and add them by bulk to the different cohorts or sequences. Once you add contacts in the sequence their journey will begin based on the configured sequence.

Sequence list

All published sequences will list on the "Sequence" tab on the main page.

You will have the sequence performance and latest status at one view.

Stay tuned with us and join the discussion around best practices and product hacks.

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