These days, data and analytics are an integral part of recruitment for companies of all sizes to understand their users and behaviors. We got it!
To help you track and analyze the performance of your career site, we have natively integrated Google Analytics with career sites.

The only things you need to do is to simply provide your "G-" measurement ID to set up Analytics.

The feature is only available on paid subscription plans. Contact sales team to unlock the feature.
Apps and Integration

To do so you firstly need a Google Analytics 4 property. Here is how to create and find your measurement ID.

Create an Analytics account
Your first step is to set up an Analytics account, unless you already have one. Skip to creating a property unless you want to create a separate account for this website and/or app. For example, you might want to create another account if this website and/or app belong(s) to a separate business.

In Admin, in the Account column, click Create Account.
Provide an account name. Configure the data-sharing settings to control which data you share with Google.
Click Next to add the first property to the account.

Create a Google Analytics 4 property
You need the Editor role to add properties to a Google Analytics account. If you created this account, you automatically have Edit permission.
Google Analytics 4 property

To create a property:

Are you continuing from "Create an Analytics account", above? If so, skip to step 2. Otherwise, in Admin, look at the Account column to make sure that you've selected the right account.
Then, in the Property column, click Create Property.

Enter a name for the property and select the reporting time zone and currency. Time zone determines the day boundary for your reports regardless of where the data originates.

If you choose a time zone that honors Daylight Savings Time, Analytics automatically adjusts for time changes. Use Greenwich Mean Time if you don't want to adjust for Daylight Savings Time.
Changing the time zone only affects data going forward. If you change the time zone for an existing property, you may see a flat spot or a spike in your data, caused by the time shift forwards or backwards, respectively. Report data may refer to the old time zone for a short period after you update your settings, until Analytics servers have processed the change.

Click Next. Select your industry category and business size.
Click Create and accept the Analytics Terms of Service and the Data Processing Amendment.

Add a data stream
Click Web.
Data stream

Enter the URL of your primary website, e.g., "", and a Stream name, e.g. "Example, Inc. (web stream)".
You have the option to enable or disable enhanced measurement. Enhanced measurement automatically collects page views and other events. Once the data stream has been created, you can always go back and individually disable the enhanced measurement events you don’t want to collect. So, we recommend that you enable enhanced measurement now.

Click Create stream.

Set up data collection
Set up data collection

Paste your "G-" ID into the Google Analytics field that QPage provides. You can anonymize your candidates’ IP addresses within Google Analytics. This helps you comply with privacy policies, if any.

The IP-anonymization feature in Universal Analytics sets the last octet of IPv4 user IP addresses and the last 80 bits of IPv6 addresses to zeros in memory shortly after being sent to Google Analytics. The full IP address is never written to disk in this case.
GA Measurement ID

It may take up to couple of hours for data collection to start. You can then use the Realtime report to verify that you're receiving data.

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